Permanencia Voluntaria creates meaningful cultural experiences that use popular Mexican cinema as a bridge — connecting communities in Mexico and the United States, sparking essential conversations about identity, migration, and memory, and celebrating the creativity and resilience that have always defined our culture. These films are not just entertainment; they are historical witnesses to the lives, dreams, and struggles of generations on both sides of the border. Through exhibitions, restorations, books, and public programs, we bring them back into the present — not as relics, but as living stories that continue to shape who we are. But this work is urgent. Decades of neglect, prejudice, and erasure have left much of this history in danger of disappearing forever. Permanencia Voluntaria is the only independent archive dedicated to rescuing, restoring, and reactivating this vital part of Mexican popular culture — hundreds of films from lucha libre adventures to rumbera musicals that once filled theaters and united audiences across borders. With your support, we can save more of these films before they are lost, and transform them into powerful tools for education, dialogue, and cultural exchange. Together, we can ensure that this heritage not only survives, but thrives — continuing to inspire, connect, and empower future generations. Coming soon NYT RUMBERAS

https://vimeo.com/755677554

NYT BATWOMAN